Our customers are our life blood and we want to always help them have great success and fun when creating something using paint. Here are a few tips and tricks that you and your staff might find helpful to share with them to help them feel informed and inspired! Sample sizes will paint an entire small project (just how far will vary depending on coats and coverage) but you can finish a side table, nightstand, chair, small dresser, small table, or cabinet. Think of sample sizes as a great way to be creative with your colors: layering several colors, mixing colors (purchase a white quart and a few bold color samples, and end up with a rainbow of options for multiple projects), two-tone projects with […]
Display Tips and Ideas From Fellow Retailers
Displaying the paint in your shop plays an important role in how your customers will receive the paint, have their interests peaked, and eventually translate to a sale. Here are a few tips for setting your display and creating a pleasant environment in your shop. Quantities – When a customer sees a full display, it gives the appearance that the product is special and something to notice. It is important to keep your display stocked so you don’t miss out on sales. We suggest a minimum of one quart in every color with deeper stock for colors you know sell well in your area. Sample sizes should be a minimum of 2-4 each color, and deeper for those colors you often sell. Actual Color Samples […]
Habits of Top Selling (Paint) Stores
Everyone wants to have a thriving business and sharing information with each other and looking for inspiration is important. However, in reviewing sales over the last few years, we have found consistent traits that we see in top selling retailers around the country. Here is a concise list to help get you thinking. Tip 1: They know who they are as a business and they focus on that. Tip 2: They share that knowledge of who they are, what they do, and how they do it all over social media in a variety of ways. Tip 3: They have a distinct paint area and keep it well stocked. Tip 4: They provide displays of actual paint colors and color charts. Tip 5: They provide […]